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Parametry
- 256 stránek
- 9 hodin čtení
Více o knize
A world-renowned innovation guru explains practices that result in breakthrough innovations Twenty years into the customer-driven innovation movement, breakthroughs are rare and these failures cost Fortune 1000 companies between $50 million and $800 million each year. Growing out of Anthony Ulwick's revolutionary Harvard Business Review article and featured in Clayton Christensen's new bestseller, The Innovator's Solution, What Customers Want describes a groundbreaking approach that improves on the conventional methods for product and service innovation.
Nákup knihy
What Customers Want, Anthony Ulwick
- Jazyk
- Rok vydání
- 2005
- product-detail.submit-box.info.binding
- (pevná)
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Doručení
Platební metody
Tady nám chybí tvá recenze.
- Titul
- What Customers Want
- Jazyk
- anglicky
- Autoři
- Anthony Ulwick
- Vydavatel
- McGraw-Hill
- Rok vydání
- 2005
- Vazba
- pevná
- Počet stran
- 256
- ISBN10
- 0071408673
- ISBN13
- 9780071408677
- Série
- Štítky
- Naučná literatura, Umění & Kultura, Byznys, Byznys & Management, Seberozvoj, Design, Management & HR, Série, Podnikání
- Hodnocení
- 4,05 z 5
- Anotace
- A world-renowned innovation guru explains practices that result in breakthrough innovations Twenty years into the customer-driven innovation movement, breakthroughs are rare and these failures cost Fortune 1000 companies between $50 million and $800 million each year. Growing out of Anthony Ulwick's revolutionary Harvard Business Review article and featured in Clayton Christensen's new bestseller, The Innovator's Solution, What Customers Want describes a groundbreaking approach that improves on the conventional methods for product and service innovation.