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Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis
Nákup knihy
To the Desert and Back, Philip H. Mirvis, Karen Ayas, George Roth
- Jazyk
- Rok vydání
- 2003
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- To the Desert and Back
- Jazyk
- anglicky
- Autoři
- Philip H. Mirvis, Karen Ayas, George Roth
- Vydavatel
- John Wiley & Sons Inc
- Rok vydání
- 2003
- Vazba
- měkká
- ISBN10
- 0470626925
- ISBN13
- 9780470626924
- Kategorie
- Podnikání a ekonomie
- Anotace
- Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis