Fashion Design Research Second Edition

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Every fashion collection begins with research. But how do you start? How do you use that research? Fashion Design Research answers these questions and demystifies the process. The book begins with the basics of primary and secondary research sources and shows students how and where to gather information. Chapters on market, fabric, and color research are followed by the final chapter, which shows how to gather all the information together. This revised edition includes updated images and five new case studies, plus more on ethics, demographics, sustainability, and portfolios. There is also a new section that follows one research project from beginning to end