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Více o knize
This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.
Nákup knihy
Beyond customer satisfaction to customer loyalty. The key to greater profitability, Keki R. Bhote
- Jazyk
- Rok vydání
- 1996
- Vazba
- (měkká)
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- Titul
- Beyond customer satisfaction to customer loyalty. The key to greater profitability
- Jazyk
- anglicky
- Autoři
- Keki R. Bhote
- Vydavatel
- American Management Association
- Rok vydání
- 1996
- Vazba
- měkká
- Počet stran
- 148
- ISBN10
- 0814423620
- ISBN13
- 9780814423622
- Série
- Kategorie
- Štítky
- Byznys
- Hodnocení
- 3,15 z 5
- Anotace
- This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.


