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This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.
Nákup knihy
Beyond customer satisfaction to customer loyalty. The key to greater profitability, Keki R. Bhote
- Jazyk
- Rok vydání
- 1996,
- Stav knihy
- Dobrá
- Cena
- 45 Kč
Doručení
Platební metody
Navrhnout úpravu
- Titul
- Beyond customer satisfaction to customer loyalty. The key to greater profitability
- Jazyk
- anglicky
- Autoři
- Keki R. Bhote
- Vydavatel
- American Management Association
- Vydavatel
- 1996
- ISBN10
- 0814423620
- ISBN13
- 9780814423622
- Kategorie
- Podnikání a ekonomie
- Anotace
- This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.