Miláček čtenářů je právě vyprodaný
Více o knize
This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.
Nákup knihy
Luxury fashion branding : trends, tactics, techniques, Uche Okonkwo
- Jazyk
- Rok vydání
- 2007
- product-detail.submit-box.info.binding
- (pevná)
Jakmile se objeví, pošleme e-mail.
Doručení
Platební metody
Tady nám chybí tvá recenze.
- Titul
- Luxury fashion branding : trends, tactics, techniques
- Jazyk
- anglicky
- Autoři
- Uche Okonkwo
- Vydavatel
- Palgrave Macmillan
- Rok vydání
- 2007
- Vazba
- pevná
- Počet stran
- 320
- ISBN10
- 0230521673
- ISBN13
- 9780230521674
- Série
- Hodnocení
- 3,55 z 5
- Anotace
- This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.