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Offers an important step for companies looking to derive long-term value from emerging markets. This book also offers a glimpse at strategies from some of the world's leading companies - from EMC and Deere & Company, to P&G; and Logitech.
Nákup knihy
Reverse Innovation, Vijay Govindarajan, Chris Trimble
- Jazyk
- Rok vydání
- 2012
- product-detail.submit-box.info.binding
- (pevná)
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Reverse Innovation
- Jazyk
- anglicky
- Autoři
- Vijay Govindarajan, Chris Trimble
- Vydavatel
- Conta Gromberg Communication
- Rok vydání
- 2012
- Vazba
- pevná
- ISBN10
- 1422157644
- ISBN13
- 9781422157640
- Kategorie
- Podnikání a ekonomie
- Anotace
- Offers an important step for companies looking to derive long-term value from emerging markets. This book also offers a glimpse at strategies from some of the world's leading companies - from EMC and Deere & Company, to P&G; and Logitech.