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Více o knize
Arthur Asa Berger′s essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions from users of the First Edition , Berger has added new chapters in each of the following experimentation, historical research, comparative research and participant observation.
Nákup knihy
Media Research Techniques, Arthur Asa Berger
- Jazyk
- Rok vydání
- 1998
- product-detail.submit-box.info.binding
- (měkká),
- Stav knihy
- Dobrá
- Cena
- 119 Kč
Doručení
Platební metody
Tady nám chybí tvá recenze.
- Titul
- Media Research Techniques
- Jazyk
- anglicky
- Autoři
- Arthur Asa Berger
- Vydavatel
- SAGE
- Rok vydání
- 1998
- Vazba
- měkká
- Počet stran
- 188
- ISBN10
- 0761915370
- ISBN13
- 9780761915379
- Série
- Štítky
- Naučná literatura
- Hodnocení
- 3,65 z 5
- Anotace
- Arthur Asa Berger′s essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions from users of the First Edition , Berger has added new chapters in each of the following experimentation, historical research, comparative research and participant observation.