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Více o knize
Marketing expert Martha Barletta presents a business case for why marketing professionals should focus their undivided attention on the largest untapped market in the world - women. She provides a detailed field guide for creating and executing a complete marketing plan that targets women
Nákup knihy
Marketing to Women, Martha Barletta
- Jazyk
- Rok vydání
- 2003
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Doručení
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- Titul
- Marketing to Women
- Jazyk
- anglicky
- Autoři
- Martha Barletta
- Vydavatel
- Dearborn Trade Publishing
- Rok vydání
- 2003
- Vazba
- pevná
- Počet stran
- 288
- ISBN10
- 0793159636
- ISBN13
- 9780793159635
- Série
- Hodnocení
- 3,45 z 5
- Anotace
- Marketing expert Martha Barletta presents a business case for why marketing professionals should focus their undivided attention on the largest untapped market in the world - women. She provides a detailed field guide for creating and executing a complete marketing plan that targets women