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Marketing Management for Nonprofit Organizations

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Marketing Management for Nonprofit Organizations provides a comprehensive overview of the theory behind nonprofit marketing and analyses key nonprofit contexts such as fundraising, the arts, education, healthcare, volunteering, the public sector, and the arena of social ideas.

Nákup knihy

Marketing Management for Nonprofit Organizations, Adrian Sargeant

Jazyk
Rok vydání
2009
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Doručení

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3,8
Velmi dobrá
11 Hodnocení

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Titul
Marketing Management for Nonprofit Organizations
Jazyk
anglicky
Rok vydání
2009
Vazba
měkká
Počet stran
498
ISBN10
0199236151
ISBN13
9780199236152
Série
Hodnocení
3,75 z 5
Anotace
Marketing Management for Nonprofit Organizations provides a comprehensive overview of the theory behind nonprofit marketing and analyses key nonprofit contexts such as fundraising, the arts, education, healthcare, volunteering, the public sector, and the arena of social ideas.