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Cases in strategic management

Více o knize

Thompson / Strickland CASES is the softcover cases component of this marketing-leading strategic management package. With this edition,the text portion now contains the best coverage of the resource-based view of the firm,keeping up Thompson/Strickland's Strategic Management commitment to currentness in thought,excellence in package,and reliability overall.

Nákup knihy

Cases in strategic management, A. J. Alonzo J. Strickland, Arthur A. Thompson

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Rok vydání
1995
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