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Marketing Essentials

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Considered the nation number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the excitement of this fast-paced discipline with engrossing narrative, engaging graphics, and real-life case studies.

Nákup knihy

Marketing Essentials, Grady Kimbrell

Jazyk
Rok vydání
1990
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Titul
Marketing Essentials
Jazyk
anglicky
Vydavatel
Glencoe
Rok vydání
1990
Vazba
pevná
Počet stran
548
ISBN10
0028200004
ISBN13
9780028200002
Série
Anotace
Considered the nation number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the excitement of this fast-paced discipline with engrossing narrative, engaging graphics, and real-life case studies.