Knihobot

People Don't Buy what You Sell

They Buy what You Stand for

Autoři

Hodnocení knihy

Více o knize

This provocative and candid book goes behind the scenes to reveal the secret of success behind a number of leading UK retailers. It includes in-depth case studies on John Lewis, Selfridges, Carphone Warehouse, Oddbins, Topshop, B&Q and HMV and unique insight from a number of top retail analysts and commentators.

Nákup knihy

People Don't Buy what You Sell, Max Brand

Jazyk
Rok vydání
2005
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Doručení

Platební metody

3,5
Dobrá
4 Hodnocení

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Titul
People Don't Buy what You Sell
Podtitul
They Buy what You Stand for
Jazyk
anglicky
Autoři
Max Brand
Rok vydání
2005
Vazba
měkká
Počet stran
180
ISBN10
1852524979
ISBN13
9781852524975
Série
Hodnocení
3,5 z 5
Anotace
This provocative and candid book goes behind the scenes to reveal the secret of success behind a number of leading UK retailers. It includes in-depth case studies on John Lewis, Selfridges, Carphone Warehouse, Oddbins, Topshop, B&Q and HMV and unique insight from a number of top retail analysts and commentators.