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Aligning for Advantage

Competitive Strategies for the Political and Social Arenas

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The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.

Nákup knihy

Aligning for Advantage, Thomas C. Lawton, Jonathan P. Doh, Tazeeb Rajwani

Jazyk
Rok vydání
2014
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Titul
Aligning for Advantage
Podtitul
Competitive Strategies for the Political and Social Arenas
Jazyk
anglicky
Rok vydání
2014
Vazba
měkká
Počet stran
257
ISBN10
0199604754
ISBN13
9780199604753
Série
Anotace
The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.