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Více o knize
Eyetracking is a hot new field in user interface design. The authors demonstrate what can be learned from users' eye paths over a broad variety of Web designs. Readers learn how much a users' goal or task influences the way to read and traverse a Web site, how to react to advertising and design elements that look like ads, and much more.
Nákup knihy
Eyetracking Web Usability, Jakob Nielsen, Kara Pernice
- Jazyk
- Rok vydání
- 2010
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Doručení
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- Titul
- Eyetracking Web Usability
- Jazyk
- anglicky
- Autoři
- Jakob Nielsen, Kara Pernice
- Vydavatel
- New Riders Publishing
- Rok vydání
- 2010
- Vazba
- měkká
- ISBN10
- 0321498364
- ISBN13
- 9780321498366
- Série
- Štítky
- Naučná literatura, Společenské vědy, Byznys, Byznys & Management, Technologie & Průmysl, Počítače & Internet
- Hodnocení
- 3,75 z 5
- Anotace
- Eyetracking is a hot new field in user interface design. The authors demonstrate what can be learned from users' eye paths over a broad variety of Web designs. Readers learn how much a users' goal or task influences the way to read and traverse a Web site, how to react to advertising and design elements that look like ads, and much more.