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Australian Studies in Tourism: Tourism and the Media

Tourist Decision Making, Information, and Communication - 1/e

Více o knize

When Thomas Cook made the first foray into tourism advertising in the 19th century, he did more than immortalise his name in the term Cook's Tours. He also linked two of the great industries of the future - tourism and the media - in a partnership that was to prove of inestimable significance to both.

Nákup knihy

Australian Studies in Tourism: Tourism and the Media, Christian Nielsen

Jazyk
Rok vydání
2001
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Cena
189 Kč

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Titul
Australian Studies in Tourism: Tourism and the Media
Podtitul
Tourist Decision Making, Information, and Communication - 1/e
Jazyk
anglicky
Rok vydání
2001
Vazba
měkká
Počet stran
180
ISBN10
1862504873
ISBN13
9781862504875
Série
Anotace
When Thomas Cook made the first foray into tourism advertising in the 19th century, he did more than immortalise his name in the term Cook's Tours. He also linked two of the great industries of the future - tourism and the media - in a partnership that was to prove of inestimable significance to both.