Parametry
- 384 stránek
- 14 hodin čtení
Více o knize
An all-in-one resource on writing, organizing, and delivering Web contentAfter nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting.Companion Web site includes resource listings and updates.
Nákup knihy
Developing Online Content, Irene Hammerich, Claire Harrison
- Jazyk
- Rok vydání
- 2002
- product-detail.submit-box.info.binding
- (měkká),
- Stav knihy
- Dobrá
- Cena
- 239 Kč
Doručení
Platební metody
Nikdo zatím neohodnotil.
- Titul
- Developing Online Content
- Podtitul
- The Principles of Writing and Editing for the Web
- Jazyk
- anglicky
- Autoři
- Irene Hammerich, Claire Harrison
- Vydavatel
- John Wiley & Sons Inc
- Rok vydání
- 2002
- Vazba
- měkká
- Počet stran
- 384
- ISBN10
- 0471146110
- ISBN13
- 9780471146117
- Série
- Anotace
- An all-in-one resource on writing, organizing, and delivering Web contentAfter nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting.Companion Web site includes resource listings and updates.