Parametry
- 576 stránek
- 21 hodin čtení
Více o knize
This version of the text is comprised of a high-quality case study program contains 31 cases covering small, medium, and large companies of varying backgrounds. The cases selected for this edition will appeal to students and professors alike, both because these cases are intrinsically interesting and because of the number of strategic management issues they illuminate. The organizations discussed in the cases range from large, well-known companies, for which students can do research to update the information, to small, entrepreneurial businesses that illustrate the uncertainty and challenge of the strategic management process. The selections include many international cases, and most of the other cases contain some element of global strategy.
Nákup knihy
Strategic Management Cases, Charles W. L. Hill, Gareth R. Jones
- Jazyk
- Rok vydání
- 2000
- product-detail.submit-box.info.binding
- (měkká),
- Stav knihy
- Poškozená
- Cena
- 288 Kč
Doručení
Platební metody
Nikdo zatím neohodnotil.
- Titul
- Strategic Management Cases
- Jazyk
- anglicky
- Vydavatel
- Houghton Mifflin Harcourt
- Rok vydání
- 2000
- Vazba
- měkká
- Počet stran
- 576
- ISBN10
- 0618071474
- ISBN13
- 9780618071470
- Série
- Štítky
- Anotace
- This version of the text is comprised of a high-quality case study program contains 31 cases covering small, medium, and large companies of varying backgrounds. The cases selected for this edition will appeal to students and professors alike, both because these cases are intrinsically interesting and because of the number of strategic management issues they illuminate. The organizations discussed in the cases range from large, well-known companies, for which students can do research to update the information, to small, entrepreneurial businesses that illustrate the uncertainty and challenge of the strategic management process. The selections include many international cases, and most of the other cases contain some element of global strategy.