Více o knize
What do designers need to know about typography? The answer can be found in this richly illustrated book that examines the varied uses of type in contemporary visual communications. Exploring Typography takes a concise but thorough approach to introducing and examining the principles of typography. Coverage begins with a brief history of type and a survey of how type is classified. Readers then learn about the physical components of letters and the rules of legibility, readability, and style. Subsequent chapters survey the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Finally, the author examines contemporary challenges in type while introducing terminology and concepts relevant to designing with type in a digital environment.
Nákup knihy
Exploring Typography, Tova Rabinowitz
- Jazyk
- Rok vydání
- 2006
- product-detail.submit-box.info.binding
- (měkká)
Doručení
Platební metody
Nikdo zatím neohodnotil.
- Titul
- Exploring Typography
- Jazyk
- anglicky
- Autoři
- Tova Rabinowitz
- Vydavatel
- Thomson Delmar Learning
- Rok vydání
- 2006
- Vazba
- měkká
- Počet stran
- 414
- ISBN10
- 1401815057
- ISBN13
- 9781401815059
- Série
- Štítky
- Naučná literatura, Příručky a návody, Umění, Počítače & Internet, USA, Naučné dětské knihy, Design, Typografie, Počítačová grafika
- Anotace
- What do designers need to know about typography? The answer can be found in this richly illustrated book that examines the varied uses of type in contemporary visual communications. Exploring Typography takes a concise but thorough approach to introducing and examining the principles of typography. Coverage begins with a brief history of type and a survey of how type is classified. Readers then learn about the physical components of letters and the rules of legibility, readability, and style. Subsequent chapters survey the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Finally, the author examines contemporary challenges in type while introducing terminology and concepts relevant to designing with type in a digital environment.