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The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions

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  • 240 stránek
  • 9 hodin čtení

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Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seven key triggers that can cause an automatic yes decision. It enables you to get commitment and results from others.

Nákup knihy

The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions, Russell H. Granger

Jazyk
Rok vydání
2007,
Stav knihy
Poškozená
Cena
237 Kč

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Titul
The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions
Jazyk
anglicky
Rok vydání
2007
Počet stran
240
ISBN10
0071544372
ISBN13
9780071544375
Série
Anotace
Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seven key triggers that can cause an automatic yes decision. It enables you to get commitment and results from others.