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Parametry
- 262 stránek
- 10 hodin čtení
Více o knize
Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make--first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Kennedy, with the sup
Nákup knihy
No B.S. Guide to Brand-Building by Direct Response, Dane Kennedy
- Jazyk
- Rok vydání
- 2014
- Vazba
- (měkká)
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- Titul
- No B.S. Guide to Brand-Building by Direct Response
- Podtitul
- The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
- Jazyk
- anglicky
- Autoři
- Dane Kennedy
- Vydavatel
- Entrepreneur Press
- Rok vydání
- 2014
- Vazba
- měkká
- Počet stran
- 262
- ISBN10
- 1599185334
- ISBN13
- 9781599185330
- Série
- Kategorie
- Štítky
- Byznys, Psaní, Marketing a PR, Reklama a propagace
- Anotace
- Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make--first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Kennedy, with the sup