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Building Brand Trust

Discovering the Advertising Insights Behind Great Brands

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  • 412 stránek
  • 15 hodin čtení

Více o knize

Josh McQueen resides in Mill Valley, California. During his twenty-eight years with the Leo Burnett Company, Josh was research director in London, regional research director of Australia-Asia, and then worldwide head of research and planning until December 31, 2002. Josh served on the privately held Leo Burnett Worldwide board. He was a member of the investment and technology committees of the board. Josh received his BS magna cum laude and MS in communication from the University of Illinois at Urbana Champaign. Josh and his wife, Chris, have three children: Cary, Carl, and Jon. He enjoys hiking and exploring. Currently, Josh consults with nonprofits via Chay McQueen LLC.

Nákup knihy

Building Brand Trust, Josh McQueen

Jazyk
Rok vydání
2012
Vazba
(měkká)
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Titul
Building Brand Trust
Podtitul
Discovering the Advertising Insights Behind Great Brands
Jazyk
anglicky
Vydavatel
Xlibris
Rok vydání
2012
Vazba
měkká
Počet stran
412
ISBN10
147710500X
ISBN13
9781477105009
Série
Anotace
Josh McQueen resides in Mill Valley, California. During his twenty-eight years with the Leo Burnett Company, Josh was research director in London, regional research director of Australia-Asia, and then worldwide head of research and planning until December 31, 2002. Josh served on the privately held Leo Burnett Worldwide board. He was a member of the investment and technology committees of the board. Josh received his BS magna cum laude and MS in communication from the University of Illinois at Urbana Champaign. Josh and his wife, Chris, have three children: Cary, Carl, and Jon. He enjoys hiking and exploring. Currently, Josh consults with nonprofits via Chay McQueen LLC.