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Google Advertising Guerrilla Tactics

Google Advertising A-Z Plus 150 Killer AdWords Tips & Tricks

Parametry

  • 216 stránek
  • 8 hodin čtení

Více o knize

This extensive guide on Google advertising offers over 150 effective tips and tricks for maximizing clicks while minimizing costs. Learn to stop wasting money on AdWords and adopt guerrilla tactics to outsmart your competition. Key topics include acquiring free AdWords coupons, understanding and optimizing the Quality Score for better clicks and lower costs, and strategies for preventing and exploiting bidding issues. Discover essential ad stylization techniques and find unique keywords that competitors overlook. The guide also covers using abbreviations, plurals, and misspellings effectively, along with popular search terms for over 15 holidays. It highlights the best image ad sizes and colors to avoid, site targeting strategies for quick success, and bid strategies for both search and content networks. Additionally, it explains how to leverage Froogle, Google Base, Google Book Search, Google Catalogs, and Zeitgeist for free sales conversions. Finally, it reveals the key to achieving top placement on Google and provides industry examples of crucial advertising dos and don'ts. If you're looking to enhance your AdWords performance and reduce costs, this guide is essential.

Nákup knihy

Google Advertising Guerrilla Tactics, Bottletree Books LLC

Jazyk
Rok vydání
2006
Vazba
(měkká),
Stav knihy
Velmi dobrá
Cena
139 Kč

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Titul
Google Advertising Guerrilla Tactics
Podtitul
Google Advertising A-Z Plus 150 Killer AdWords Tips & Tricks
Jazyk
anglicky
Rok vydání
2006
Vazba
měkká
Počet stran
216
ISBN10
1933747013
ISBN13
9781933747019
Série
Štítky
Byznys
Anotace
This extensive guide on Google advertising offers over 150 effective tips and tricks for maximizing clicks while minimizing costs. Learn to stop wasting money on AdWords and adopt guerrilla tactics to outsmart your competition. Key topics include acquiring free AdWords coupons, understanding and optimizing the Quality Score for better clicks and lower costs, and strategies for preventing and exploiting bidding issues. Discover essential ad stylization techniques and find unique keywords that competitors overlook. The guide also covers using abbreviations, plurals, and misspellings effectively, along with popular search terms for over 15 holidays. It highlights the best image ad sizes and colors to avoid, site targeting strategies for quick success, and bid strategies for both search and content networks. Additionally, it explains how to leverage Froogle, Google Base, Google Book Search, Google Catalogs, and Zeitgeist for free sales conversions. Finally, it reveals the key to achieving top placement on Google and provides industry examples of crucial advertising dos and don'ts. If you're looking to enhance your AdWords performance and reduce costs, this guide is essential.