Více o knize
Tourism: A Modern Synthesis is a core introductory textbook for lecturers who are looking for an accessible and engaging text for their tourism students. It focuses on the development and management of tourism in a globalized context, synthesising the current academic and applied thinking on tourism with a focus on key principles. The strong business theme throughout the book reflects developments in the teaching and content of modern courses. Tourism: A Modern Synthesis includes real-world Insights focusing on contemporary themes and issues. It is concise enough to be used as a one-semester text, but its broad subject coverage makes it a useful resource for a one-year course or as a resource throughout a degree programme.
Nákup knihy
Tourism, Stephen Page, Joanne Connell
- Jazyk
- Rok vydání
- 2009
- Vazba
- (měkká),
- Stav knihy
- Poškozená
- Cena
- 149 Kč
Doručení
Platební metody
Nikdo zatím neohodnotil.
- Titul
- Tourism
- Podtitul
- A Modern Synthesis - Third Edition
- Jazyk
- anglicky
- Autoři
- Stephen Page, Joanne Connell
- Vydavatel
- Cengage Learning Emea
- Rok vydání
- 2009
- Vazba
- měkká
- Počet stran
- 688
- ISBN10
- 1408009161
- ISBN13
- 9781408009161
- Série
- Štítky
- Města
- Anotace
- Tourism: A Modern Synthesis is a core introductory textbook for lecturers who are looking for an accessible and engaging text for their tourism students. It focuses on the development and management of tourism in a globalized context, synthesising the current academic and applied thinking on tourism with a focus on key principles. The strong business theme throughout the book reflects developments in the teaching and content of modern courses. Tourism: A Modern Synthesis includes real-world Insights focusing on contemporary themes and issues. It is concise enough to be used as a one-semester text, but its broad subject coverage makes it a useful resource for a one-year course or as a resource throughout a degree programme.