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Skvělý a úspěšný americký marketér ve své knize přináší průvodce uměním úspěšného buzzmarketingu - prozrazuje šest tajemství osvědčené marketingové koncepce.
Tento autor se proslavil svým citlivým zkoumáním témat identity a online slávy, často se noří do životů postav, které se snaží najít své místo ve světě. Jeho psaní se vyznačuje živým jazykem a poutavým vyprávěním, které čtenáře vtáhne do duší jeho postav. S citem pro zachycení křehkosti dospívání a složitosti mezilidských vztahů si získal oblibu u čtenářů hledajících příběhy s hloubkou a rezonancí.






Skvělý a úspěšný americký marketér ve své knize přináší průvodce uměním úspěšného buzzmarketingu - prozrazuje šest tajemství osvědčené marketingové koncepce.
Max Verstappen vtrhl do formule 1 jako uragán a sotva se závodní svět stačil rozkoukat, ukázal, že z něj bude velká hvězda. Čtyřnásobný mistr světa má na kontě několik dalších rekordů v historii F1 a kdyby vznikl experiment, jak vytvořit dokonalého závodního pilota, proces by značně připomínal zrod Maxe Verstappena. Syn bývalého jezdce F1 Jose rychle vystoupil ze stínu svého otce: mladické charisma, rychlost, neohrožený styl jízdy, spalující soustředění a odmítání ustupovat z něj dělají skutečného šampiona. V posledním kole posledního závodu neuvěřitelně intenzivní a kontroverzní sezony 2021 Verstappen chladnokrevně předjel sedminásobného mistra světa Lewise Hamiltona a vybojoval první místo a první titul mistra světa - v pouhých 24 letech. Uznávaný autor knih o motorsportu Mark Hughes popisuje Verstappenovu neuvěřitelnou cestu, od prvních závodů v motokárách přes vstup do světa F1 až po úspěchy ve stáji Red Bull Racing.
The World's Leading Grand Prix Annual - 69th Year of Publication
AUTOCOURSE, the leading grand prix annual, marks its 69th year in 2019, offering in-depth coverage of the 21-race Formula 1 World Championship season. Experienced insiders Tony Dodgins and Maurice Hamilton analyze the season's drama and intrigue, with race commentaries supported by detailed results, lap charts, and tyre strategies. Mercedes-Benz dominated, with Lewis Hamilton aiming for his sixth world title, though competition was fierce. Ferrari's Charles Leclerc emerged as a triple race winner, while Sebastian Vettel found his form again at the Singapore Grand Prix. Red Bull Racing, featuring the talented Max Verstappen, also secured notable victories after switching to Honda power. Below the top three teams, Renault battled McLaren and Racing Point for fourth in the constructors’ championship. Mark Hughes reviews the technical developments across teams, complemented by Adrian Dean’s stunning F1 car illustrations. The book also covers Formula 2, Formula 3, and the rising Formula E, alongside sports car racing, where Toyota triumphed at Le Mans. Touring car series like the World Touring Car Championship and DTM are included, as well as insights into the US racing scene from Gordon Kirby, focusing on Indycar and NASCAR. AUTOCOURSE is the most comprehensive record of the year's motorsport action, making it essential reading for fans globally.
Race car book
All Cars and Drivers Since 1950, 3685 Photographs, Comprehensive Data
The ultimate guide to the world of Formula One at a critical moment in the sport's history. Every car and all the drivers since 1950 are described and illustrated in this stunning new book. The Complete Book of Formula One is the first ever encyclopedia covering all the cars and drivers that have raced in Formula One. The author has had the exclusive co-operation of the Haymarket LAT Archive, a collection of nine million outstanding motorsport images dating back to 1896. No other archive is as comprehensive, and many of the images in this book have never been seen before.
Collecting enthusiasts discuss various objects that are sought after, from furniture to jewelry.
WATERSTONES' BEST BOOKS OF 2023: SPORT This definitive biography explores the life of Max Verstappen, the Formula 1 superstar and fierce rival to Lewis Hamilton, who has clinched three World Drivers' Championships. The thrilling climax of the 2021 season saw Verstappen, driving for Red Bull, overtake Hamilton on the final lap of a highly contentious race, securing his first championship title. He followed this remarkable achievement with victories in 2022 and 2023. At just 26, Verstappen has made a significant impact on the sport, emerging from the shadow of his father, former F1 driver Jos Verstappen. His youthful charisma, incredible speed, and fearless driving style distinguish him as a true champion. The success of Netflix's Drive to Survive has further amplified his global popularity. Renowned motorsport writer and F1 insider Mark Hughes is uniquely qualified to chronicle Verstappen's extraordinary journey to the pinnacle of racing. With his extensive experience and insider access, Hughes provides fresh insights and a comprehensive portrayal of one of the most exciting athletes in the world today.
A Complete Guide to the Fastest Sport in the World - Revised and Updated
This biography delves into the life of Max Verstappen, the Formula 1 superstar and fierce rival of Lewis Hamilton, who captured the World Drivers' Championships in 2021 and 2022. The thrilling conclusion of the 2021 season saw Verstappen, in a dramatic final lap, overtake Hamilton to secure his first title, a moment no scriptwriter could have scripted. At just 25, Verstappen has already made a remarkable impact on the sport, stepping out of his father's shadow, former F1 driver Jos Verstappen. With his youthful charisma, exceptional speed, and fearless driving style, he has established himself as a true champion. The success of the Netflix series Drive to Survive has further amplified his global popularity. Renowned motorsport writer Mark Hughes, with his insider knowledge and access, crafts a compelling narrative of Verstappen's ascent in F1. Hughes provides fresh insights and a richly textured portrait of one of the most exciting young athletes in the world, capturing the essence of Verstappen's journey to greatness in motorsport.