Knihobot

Malcolm H. B. McDonald

    1. leden 1938
    Malcolm McDonald on Value Propositions
    Marketing by Matrix : 100 Practical Ways to Improve Your Strategic and Tactical Marketing
    Malcolm McDonald on Marketing Planning
    Market segmentation : a step-by-step approach to creating profitable market segments
    Škola marketingu: Ilustrovaný průvodce pro manažery
    Marketingový plán
    Autor prací z oblasti marketingu.
    www.mlp.cz