Euny Hong Knihy

Nunchi (noon-chee): ‘eye measure’; the subtle art of gauging other people’s thoughts and feelings to build harmony, trust and connection. Ever wondered about that good-not-great colleague who gets promoted ahead of everyone else? No, they’re not sleeping with the boss, they’ve just got great nunchi. Or that friend-of-a-friend you’ve just met but already instinctively like? How about the family member who seems to understand what you need before you’ve worked it out yourself? They’re nunchi ninjas, even if they don’t know it. Nunchi is the guiding principle of Korean life, considered essential for survival, happiness and success. It’s the art of instantly understanding what other people are thinking and feeling, helping you improve your relationships in life. Korean parents believe that teaching their children nunchi is as important as teaching them to cross the road safely. With great nunchi, it feels like the world is on your side. Without it, you might get hit by something you never saw coming. Honing your nunchi can help you find and connect with the right people in everything from love to business, make you shine at work, and reduce your social anxiety. People will take the side of a nunchi master, even when they’re not sure why. And it’s a skill you can learn no matter who you are, where you are, or where you want to go. All you need is what you already have – your eyes and ears. Improve your nunchi, improve your life.

A Korean-born journalist describes the increasing popularity of South Korea's business, technology, education and pop culture exports around the world, discussing how a country that once banned miniskirts and rock and roll moved ahead into the 21st century.

Nunchi (noon-chee): eye measure. The subtle art of gauging other people's thoughts, and feelings in order to build trust, harmony and connection. Why did she get promoted? Nunchi is the guiding principle of Korean life, but anyone can use it; it's the art of reading a room, relating to others, and using that awareness to get ahead. Korean parents believe that teaching their children nunchi is as important as teaching them to cross the road. With great nunchi, it feels like the world is on your side. Without it, you might get hit by something you never saw coming. If you're thinking 'not another Eastern fad, Marie Kondo already made me throw half my clothes away', don't worry: it's not a fad. Koreans have been using nunchi to overcome slings and arrows for over 5000 years. From finding love to excelling at work, improving your nunchi will help you to open doors you never knew existed. Improve your nunchi, improve your life.

Enthüllend, sexy und geistreich! Judith Lee ist eine echte koreanische Prinzessin mit wahrhaft königlichem Lebensstil. Doch ihre herzlose Eltern haben ihr nach dem Uniabschluss den Geldhahn zugedreht! Wie soll sie nun ihren Lebensunterhalt bestreiten, wo man ihr doch bis auf gesellschaftliche Umgangsformen nichts mit auf den Weg gegeben hat? Da trifft Judith eines Tages in New York die russische Immigrantin Madame Tartakov, die sie einlädt, in ihrem noblen Escort-Service zu arbeiten. Jude stellt ihre 'Tätigkeit' nicht weiter in Frage – bis sie eines Tages den wunderbaren, aber völlig mittellosen Philosophiestudenten Joshua Spinoza trifft . • Eine witzige romantische Komödie von einer jungen, sehr begabten Autorin! • 'Frühstück bei Tiffany' meets 'Jahrmarkt der Eitelkeiten!'

Kiedyś zakazywano tu minispódniczek u kobiet i długich włosów u mężczyzn. Teraz masowo produkuje się światowej sławy boysbandy, seriale telewizyjne i smartfony. Jak to się stało, że niemal w każdym domu znajdują się dziś produkty marki Samsung? Jak do tego doszło w tak krótkim czasie? Gigantyczna popularność piosenki „Gangnam Style” nie była przypadkowa. Ten utwór to jedno z wielu narzędzi perfekcyjnie dopracowanej i nieprawdopodobnie skutecznej strategii wypracowanej przez Koreę Południową, która postanowiła zostać największym eksporterem popkultury.