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David Abbott

    David Abbott byl britský reklamní ředitel a zakladatel agentury Abbott Mead Vickers BBDO. Počátky jeho kariéry zahrnovaly práci copywritera a později ředitele v londýnských reklamních agenturách. V průběhu let založil několik úspěšných agentur a pracoval pro významné klienty, čímž významně ovlivnil reklamní průmysl. Jeho schopnost formulovat silná sdělení a strategické myšlení se odrazily v jeho pozdějším literárním díle.

    The Upright Piano Player
    Well-written and Red
    • The Upright Piano Player

      • 240 stránek
      • 9 hodin čtení

      Henry Cage seemed to have it all. A successful business career, considerable wealth, and a reputation for being a just and principled man. But public virtues can conceal private failings, and as Henry faces retirement, his well-ordered life begins to unravel. On the eve of the new millennium he is the victim of a random act of violence which soon escalates into a prolonged persecution, with tragic consequences. Family secrets are revealed, and when his ex-wife Nessa summons Henry to Palm Beach, he realises that there is little time to redress the mistakes of the past. The Upright Piano Player explores with a tender, yet unflinching eye the small but devastating flaws in human nature that can shape our destinies.

      The Upright Piano Player2010
      3,5
    • Well-written and Red

      • 256 stránek
      • 9 hodin čtení

      It is now years since The Economist ran the first of its eye-catching 'White out of Red' posters. As this book points out, their 'vibrancy and visibility' have now established them as 'part of the urban landscape'. This is the story of this influential advertising campaign.

      Well-written and Red2006
      4,7