Mary Coulter Pořadí knih

Designed for a global audience, this Pearson Global Edition incorporates content tailored specifically for students outside the United States. The editorial team collaborated with educators worldwide to ensure the material is relevant and engaging, making it suitable for diverse educational contexts.

Strategic Management in Action presents current strategic management theories and practice in an engaging and easy-to-read format. Coulter effectively blends theory with plenty of opportunity to practice throughout the text, providing readers with the ideologies, ethical dilemmas, and unique strategies of today's real managers and organizations in action.