깨진 유리창 법칙 (kkaejin yulichang beobchig)
- 200 stránek
- 7 hodin čtení






The author of Guerrilla PR offers a practical guide for business managers, providing strategies to identify and rectify the small problems that can and will sink your business, sharing case studies from such companies as McDonald's, K-Mart, and Google to outline an integrated approach to stimulating business growth and customer loyalty. 30,000 first printing.
This sixth edition of James D. Watson's has been thoroughly revised and updated. Accessible to anyone interested in molecular biology and genetics, the book provides a historical basis for the field, concise descriptions of fundamental chemical concepts, a comprehensive survey of genome maintenance and expression, and a discussion of standard techniques and model organisms commonly used in molecular biology studies. It includes all new chapters on the regulatory RNAs and genomics and systems biology.
Fast-moving, entertaining, and valuable to everyone, this book helps you create your own P.R. campaign at a lower cost and with more dramatic results than you ever thought possible. Michael Levine's legendary street-fighting P.R. tactics are taken to the wide-open domain of the Internet.
Ein authentischer Held wie James Bond: Ex-Undercover-Agent Michael Levine schwört, den Mord an seinem Kollegen zu rächen. Die Spur führt zum 'Todesdreieck', einem globalen Verbrecherkartell, und zur gefährlichen Sex-Droge 'The White Queen'. Der Thriller basiert größtenteils auf wahren Ereignissen.