In her latest book, Lisa Messenger addresses the often-taboo topic of money, challenging the stigma surrounding it. Drawing from her extensive entrepreneurial experience, she explores how to identify your true purpose, pursue your passions, and create the life you desire. Messenger poses thought-provoking questions: What would you do if money were no object? How can profit be found in the seemingly impossible? She also confronts the excuses of those who hesitate to step out of their comfort zones due to financial constraints. Through a blend of insights from mentors, experts, and her own journey, she shares how she built a global brand and launched a magazine sold in 37 countries without ever borrowing from a bank—an impressive feat considering her humble beginnings. With her signature self-deprecating humor, Messenger emphasizes that she is not a financial guru but rather someone who has leveraged innovative thinking to grow her business. She encourages readers to recognize their true value, boost their self-worth, and find the resources to achieve their dreams. By breaking the silence around money, she aims to empower others to embrace financial discussions and take bold steps toward their aspirations.
