A cutting-edge, student focused introduction to the broad field of media, culture and society. Louw and Carah critically explore the emergence of interactive, social and mobile media, alongside established questions of production, content and participation.
This updated edition of Eric Louw's work offers a lively and critical examination of media activity and political communication within liberal democracies. It presents an accessible analysis that engages with contemporary issues, making it relevant for readers interested in the intersection of media and politics.
Addresses the integration of popular music culture, corporate branding, and young people's mediated cultural practices. This book is based on extensive ethnographic empirical research, drawing on participant observation, textual analysis and interviews with young people, musicians, marketers and other participants in the cultural industries.