Anjana Menon Knihy

Effective storytelling is essential for building a leadership profile and leveraging social media. This book provides practical tools and tips to enhance communication skills, ensuring your message is clear and impactful amidst the noise of millions of daily tweets and videos. It emphasizes the importance of authenticity and authority in storytelling, guiding readers on when to use different media formats and how to set communication goals. By mastering these techniques, you can stand out and ensure your voice is heard in a crowded digital landscape.

Are you trying to build your profile as a leader?Are you using social media to your advantage?Is your communication jargon-free?When do you choose to produce a video or a podcast?Does your message come through loud and clear?What's the future of storytelling, and are you prepared for it?In a world where people send 500 million tweets a day and upload hundreds of hours of video every minute, how do you get your message across? The secret is to become a good storyteller. With easy-to-follow, effective tools and tips, this book will help you cut through the clutter and plan your communication goals, channels and delivery. Everyone loves a good story, but only a few can tell it well.Be authentic, be authoritative and be heard!

In India's tropical paradise, stands a town wrapped around a giant roundabout, where a canny caretaker with a French connection holds sway. Vying for his attention are two competing neighbours. Appu holds lessons for the living but Maya cares only for the dead. And a gastronome dog plays ball girl to tennis-loving nuns. At the centre is an imposing temple so ancient that no one knows exactly when it was built. Here, even a tiny railway station has set its own rules for acceptance and belonging. On the other side of the tracks, a baker runs errands for total strangers in the middle of a pandemic. Malgudi Days meets reality in the search for joy and belonging in a book that is alternatively heartwarming and hilarious. Anjana Menon takes you to a place that you wish stays that way forever, in these true stories of hope and resilience from a midway Kerala town.