Mark Johnson Knihy

Přelomová kniha v pohledu na metaforu a také jedno ze základních děl takzvané kognitivní vědy. Poprvé vyšla v roce 1980 a od té doby v dalších a dalších vydáních i v překladech do mnoha jazyků. Metafora byla od Aristotela chápána jako inovace v rámci jazyka; autoři Metafor však soudí, že je to jazyk, jenž se děje v rámci metafor, a tudíž že metafora ne představuje pojem pro „ozvláštnění“ naší každodenní reality, ale je spíše jejím modelem. Metafory se podle Johnsona a Lakoffa stávají prvotními koncepty, jimiž se setkáváme se světem, se sebou samými, jimiž si organizujeme zkušenost a díky nimž jsme schopni naše pojmy utřiďovat. Autoři vycházejí z nejběžnějších příkladů našich každodenních situací, v nichž se snaží hledat příbuzné skupiny a analyzovat způsob, kterým jsou tyto skupiny vnitřně pořádány. Styl a argumentace jsou velmi jasné, logické, opřené o minimum speciálních pojmů. Metafory představují knihu, která zasahuje do několika oborů: lingvistiky, filozofie (teorie poznání), literární teorie, estetiky, kulturní antropologie, sociologie, psychologie a teorie modelování.

The narrative follows a young boy from Wisconsin afflicted with a mysterious, unprecedented disease, highlighting the innovative medical journey undertaken by dedicated doctors to save him. Through meticulous research and engaging storytelling, Pulitzer Prize-winning journalists unveil the intersection of science and human resilience, offering insights into the evolving landscape of medicine. This compelling account not only sheds light on the challenges faced by the medical community but also emphasizes the profound impact of groundbreaking discoveries on individual lives.

"There are books—few and far between—which carefully, delightfully, and genuinely turn your head inside out. This is one of them. It ranges over some central issues in Western philosophy and begins the long overdue job of giving us a radically new account of meaning, rationality, and objectivity."—Yaakov Garb, San Francisco Chronicle

The book explores the escalating threat of cyber crime to the digital economy, highlighting issues such as insider threats and sophisticated attacks. It emphasizes the critical need for cyber security and digital intelligence as essential defenses against these challenges. However, it notes that a limited number of users and decision makers fully grasp these concepts, underscoring a significant gap in understanding and preparedness within modern businesses.

A new and engaging history of the Caribbean volunteers of the Second World War; the young male pilots destined for distinguished flying careers with Bomber Command.

Chang Dai-chien (1899-1983), one of the most celebrated Chinese painters of the twentieth century, is renowned for his stylistic variety and unparalleled productivity. This book explores three key artistic dimensions--Chang's early ink paintings emulating ancient Chinese styles, his lively portrayals of nature made while residing in Brazil and California, and the transcendent splashed-ink art of his later years. Stunning reproductions of masterworks and insightful texts come together to commemorate the 120th anniversary of Chang's birth and his lasting connection to the Asian Art Museum of San Francisco. See the Chang Dai-chien exhibit at the Asian Art Museum of San Francisco: November 26, 2019--April 26, 2020

In a near-future world ravaged by climate change, a lone refugee named Elon discovers the Kenneally Center, where he encounters a mysterious older man who offers him refuge. As more individuals join them, the group forms a bond through shared stories, fostering understanding and companionship. However, their fragile harmony is threatened by the arrival of a newcomer, challenging their newfound way of life and forcing them to confront their pasts and the dynamics of their community.

From the author of the groundbreaking book Reinvent Your Business Model, a new approach for thinking about the future and turning your most promising and creative ideas into reality. We all know visionary leaders when we see them. In business, they are last-name-only disrupters like Jobs, Bezos, and Hastings, and, in politics, they are such transformative figures as Mandela and FDR. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, and they inspire and mobilize others to do the same. Although these leaders possess innate qualities that make them extraordinary, what truly sets them apart is their ability to turn their visions into action. In this timely and compelling book, Mark W. Johnson, cofounder of Innosight, and Josh Suskewicz, an Innosight partner, lay out a new and innovative approach to developing and executing the visionary ideas that drive breakthrough growth. This approach includes: Developing a mind-set that enables you to look beyond the present Translating your vision into a strategic plan that your team can align around and commit to Instilling visionary thinking into the processes and culture of your whole organization As practical as it is inspiring, Lead from the Future is the guide you and your team need in order to think clearly, creatively, and expansively, and then act decisively about what comes next.

Reexamines the Western philosophical tradition, looking at the basic concepts of the mind, time, causation, morality, and the self