Cristian Darie Knihy

Autoři knihy se zaměřují na vývojáře v PHP a technicky orientované webdesignéry. Dozvíte se, jak zajistit indexaci stránek a jak konkrétní technologie a služby ovlivňují prezentaci webu. Pochopíte roli architektury webových stránek v optimalizaci pro vyhledávače a prozkoumáte účinné postupy, díky nimž dosáhnete nejlepších možných výsledků. Získané vědomosti vám pomohou při vývoji webů, které dosáhnou výborných pozic ve vyhledávačích.

Kniha AJAX a PHP – tvoříme interaktivní webové aplikace profesionálně vás zavede do vzrušujícího světa budování webových aplikací, a umožní vám vytvářet skutečně interaktivní webové stránky, které budou schopny okamžitě reagovat na akce prováděné uživatelem bez nutnosti jejich opětovného načtení.

The book guides readers through the step-by-step process of building a complete e-commerce website, emphasizing industry best practices. Each chapter introduces a new module, allowing for a modular construction approach that facilitates understanding and application of web design and development techniques. This structured method ensures that readers can progressively build their skills while creating a functional online store.

Focusing on practical skills, this book guides readers through the entire process of creating a fully functional e-commerce website using ASP.NET 3.5. It uniquely includes detailed instructions on integrating payment systems like PayPal and DataCash. By the end, readers will have a complete site ready for operation. The previous edition's strong sales demonstrate its effectiveness and ongoing relevance in the market.

Maybe you’re a great programmer or IT professional, but marketing isn’t your thing. Or perhaps you’re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing know-how can create web site features that attract more visitors. The mission of this book is to help web developers create web sites that rank well with the major search engines, and to teach search engine marketers how to use technology to their advantage. We assert that neither marketing nor IT can exist in a vacuum, and it is essential that they not see themselves as opposing forces in an organization. They must work together. This book aims to educate both sides in that regard.

This book offers insights from various field experts, providing readers with a comprehensive understanding of their respective areas of expertise. It highlights the latest research, trends, and practical applications, making complex topics accessible. Through interviews and case studies, the authors showcase the real-world impact of these experts' work, encouraging readers to apply this knowledge in their own pursuits. The blend of professional insights and relatable narratives creates an engaging resource for anyone looking to deepen their understanding of diverse fields.

The book teaches the reader how to build a complete e-commerce web site written in ASP.NET 3.5 by taking them through the entire design and build process. Uniquely, this book shows how to handle payments through PayPal and DataCash; meaning that the reader is left with a fully functional e-commerce site at the end of the book. The previous edition sold 3,269 copies and still sells 80 a month two years after its release.