Codie Sanchez Knihy

A private equity investor’s guide to discovering financial freedom in overlooked businesses that many take for granted. While ownership is a common aspiration, most paths—be it startups, crypto, or freelancing—often lead to dead ends. Codie Sanchez offers a smarter approach to achieving total freedom by building wealth through a portfolio of unassuming yet profitable businesses. The real money lies not in flashy ventures but in industries like plumbing, electrical work, and residential cleaning, which are often overlooked. In this practical guide, Codie shares her journey to amassing a $50 million portfolio of "boring" businesses. She outlines strategies for entering the small business arena with limited funds using seller financing, SBA loans, and revenue sharing. Learn how to significantly enhance your existing business through effective hiring, marketing tactics, and SEO optimization. Discover which businesses to avoid and how to manage multiple ventures without losing your sanity. The path of the Main Street Millionaire is challenging and not for those seeking passive income while lounging on a beach. It’s designed for individuals who seek meaning and fulfillment and are willing to invest the effort. Codie's straightforward wisdom serves as a powerful antidote to a complacent life spent enriching others.