Making the Connections
Using Internal Communication to Turn Strategy into Action
- 384 stránek
- 14 hodin čtení
Focusing on internal communication, the book outlines its critical role in helping businesses differentiate themselves and enhance quality, customer service, and innovation. It explores the importance of effective communication for achieving business objectives, detailing what internal communication should accomplish to provide value. Additionally, it offers practical guidance on how organizations can manage their communication strategies for optimal results, making it a valuable resource for improving overall business performance.