Thomas M. Siebel Knihy

From visionary Silicon Valley entrepreneur Tom Siebel comes a penetrating examination of the new technologies that are disrupting business and government—and how organizations can harness them to transform into digital enterprises.The confluence of four technologies—elastic cloud computing, big data, artificial intelligence, and the internet of things —writes Siebel, is fundamentally changing how business and government will operate in the 21st century.Siebel masterfully guides readers through a fascinating discussion of the game-changing technologies driving digital transformation and provides a roadmap to seize them as a strategic opportunity. He shows how leading enterprises such as Enel, 3M, Royal Dutch Shell, the U.S. Department of Defense, and others are applying AI and IoT with stunning results.Digital Transformation is the guidebook every business and government leader needs to survive and thrive in the new digital age.

The founder of the billion-dollar customer service information firm, Siebel Systems, advises entrepreneurs and executives on how to increase their profits by doing business via the Internet and how to avoid common pitfalls.

Nur durch die intelligente Kombination moderner Managementmethoden mit neuester Informationstechnologie gelingt es, den Verkaufserfolg zu steigern und echte Kundennähe zu erreichen. Anhand zahlreicher Praxisbeispiele wird deutlich, wie sich eine informierte Vertriebsmannschaft für zukünftige Herausforderungen wappnen kann.