Bruce Ahlstrand Knihy

Strategy making is considered the high point of managerial activity. But bombarded by fads and fixes, most managers have been groping blindly to get their arms around the proverbial elephant. Now Henry Mintzberg, author of the award-winning "The Rise and Fall of Strategic Planning", has teamed up with Bruce Ahlstrand and Joseph Lampel to create a powerful antidote: a comprehensive and illuminating-- as well as colorful-- tour through the fields of strategic management. Mintzberg, Ahlstrand, and Lampel have shaped each of ten different approaches into a coherent school of strategy formation. In the process, the authors clarify the enormous amount of confusion that exists. The result is a tour de force: a brilliant, penetrating primer on business strategy that is, at the same time, immensely readable and fun. The authors provide a thorough critique of the contributions and limitations of each school-- from the design, planning, positioning, entrepreneurial, and cognitive schools to the learning, power, cultural, environmental, and configurational schools-- culminating in how they might combine to reveal that elephant. Unique, insightful, and essential, "Strategy Safari" is the indispensable guide for the creative manager.

"Strategy Bites Back invites you to encounter an unlikely set of voices and something sharp to say about strategy - from Mozart to Coco Chanel's "little black dress". These perspectives will provide you with new and dramatically different angles from which to attack the world of strategy." "This book is for everyone involved with strategy - manager, CEO, consultant, professor, student - who wants to see strategy more broadly, more deeply and more playfully."--BOOK JACKET.

Henry Mintzberg's views are a breath of fresh air which can only encourage the good guys. The Observer My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning. Tom Peters, management guru Strategy is the most prestigious but also the most confusing part of business. Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem. The world of strategy can seem to be an impenetrable jungle. Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management. In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know. Take the strategy safari your business will thank you for it