Unsafe Thinking: How to be Creative and Bold When You Need It Most
- 256 stránek
- 9 hodin čtení
BRAND NEW, Exactly same ISBN as listed, Please double check ISBN carefully before ordering.
Jonah Sachs Knihy
Jonah Sachs je autorem, řečníkem a průkopníkem virálního marketingu, jehož práce pomohla podnítit revoluci v hodnotách 21. století. Sachsův průkopnický nový přístup k digitálním médiím byl klíčový pro prosazení ideálů společenské změny – jako je rovnost, posílení postavení, odpovědnost, transparentnost a obhajoba – do popředí byznysu a populární kultury.
Winning the Story Wars
- 264 stránek
- 10 hodin čtení
Globally recognized storyteller, designer, and entrepreneur Sachs argues that only those brands that tell "values-driven stories" through the "right" channels will revolutionize marketing and may become humanity's greatest hope for the future.
2020 upended every aspect of our lives. But where is our world heading next? Will pandemic, protests, economic instability, and social distance lead to deeper inequalities, more nationalism, and further erosion of democracies around the world? Or are we moving toward a global re-awakening to the importance of community, mutual support, and the natural world? In our lifetimes, the future has never been so up for grabs. The New Possible offers twenty-eight unique visions of what can be, if instead of choosing to go back to normal, we choose to go forward to something far better. Assembled from global leaders on six continents, these essays are not simply speculation. They are an inspiration and a roadmap for action.With essays by:Kim Stanley Robinson, Michael Pollan, Varshini Prakash, Vandana Shiva, Jack Kornfield, Mamphela Ramphele, Justin Rosenstein, Jack Kornfield, Helena Nordberg-Hodge, David Korten, Tristan Harris, Eileen Crist, Francis Deng, Riane Eisler, Arturo Escobar, Rebecca Kiddle, Mike Joy, Natalie Foster, Jess Rimington, Jeremy Lent, Atossa Soltani, Mark Anielski, Ellen Brown, John Restakis, Zak Stein, Oren Slozberg, Anisa Nanavati, and Fr. Joshtrom Isaac Kureethadam"Some of the finest minds on our planet, coming together to offer a vision of how we might actually get through the difficult decades ahead--and get through them in style!"--Bill McKibben, author of Falter: Has the Human Game Begun to Play Itself Out?"The New Possible is a perfectly timed guide for imagining a better future. The authors provide both concrete ideas and much needed inspiration for a more equitable and sustainable world. Read it and then let's get to work."—Van Jones, CNN Commentator & Dream Corps, Founder
