The Disney Touch
Disney, ABC and the Quest for the World's Greatest Media Empire - Revised Edition
- 300 stránek
- 11 hodin čtení
In this revised edition of his acclaimed 1991 bestseller, Business Week's Ron Grover once again brings readers into Michael Eisner's boardroom, expanding on the compelling tale of one of the most dramatic and complex business turnarounds of the 20th century: Disney's bold $19 billion deal to buy Capital Cities/ABC.