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Reputation Management

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The book aims to give senior executives and communications professionals a guide to the importance of reputation (in terms of how positively or negatively an organisation is perceived by stakeholders such as employees, customers and members of the media), and inspire their thinking in managing reputation.

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Reputation Management, Tony Langham

Jazyk
Rok vydání
2018
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4,0
Velmi dobrá
4 Hodnocení

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Titul
Reputation Management
Jazyk
anglicky
Rok vydání
2018
Vazba
pevná
Počet stran
300
ISBN10
1787566102
ISBN13
9781787566101
Série
Hodnocení
4 z 5
Anotace
The book aims to give senior executives and communications professionals a guide to the importance of reputation (in terms of how positively or negatively an organisation is perceived by stakeholders such as employees, customers and members of the media), and inspire their thinking in managing reputation.