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Global Meets Digital
Global Strategy for Digital Businesses - Digital Strategy for Global Businesses
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Drawing on real-world practices of global and digital business, this book emphasizes the importance of multinational enterprises (MNEs) learning from the successes of their peers. It explores the strategies and experiences that have enabled various MNEs to thrive in international and digital markets, providing valuable insights for businesses aiming to enhance their own global operations.
Vydání
Nákup knihy
Global Meets Digital, Vinod Jain
- Jazyk
- Rok vydání
- 2023
- Vazba
- (pevná)
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- Titul
- Global Meets Digital
- Podtitul
- Global Strategy for Digital Businesses - Digital Strategy for Global Businesses
- Jazyk
- anglicky
- Autoři
- Vinod Jain
- Vydavatel
- Taylor & Francis Ltd (Sales)
- Rok vydání
- 2023
- Vazba
- pevná
- Počet stran
- 186
- ISBN13
- 9780367479688
- Série
- Štítky
- Byznys, Vysokoškolské učebnice
- Anotace
- Drawing on real-world practices of global and digital business, this book emphasizes the importance of multinational enterprises (MNEs) learning from the successes of their peers. It explores the strategies and experiences that have enabled various MNEs to thrive in international and digital markets, providing valuable insights for businesses aiming to enhance their own global operations.