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E-Commerce Growth Strategy
A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
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This essential resource focuses on connecting e-commerce tools and metrics to broader brand and marketing strategies, providing insights on how to win and retain customers effectively. It emphasizes the importance of integrating various aspects of e-commerce to enhance customer engagement and loyalty, making it a valuable guide for businesses looking to optimize their online presence and marketing efforts.
Nákup knihy
E-Commerce Growth Strategy, Kunle Campbell
- Jazyk
- Rok vydání
- 2023
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- Titul
- E-Commerce Growth Strategy
- Podtitul
- A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
- Jazyk
- anglicky
- Autoři
- Kunle Campbell
- Vydavatel
- Kogan Page
- Rok vydání
- 2023
- Vazba
- pevná
- Počet stran
- 336
- ISBN13
- 9781398608009
- Série
- Hodnocení
- 4 z 5
- Anotace
- This essential resource focuses on connecting e-commerce tools and metrics to broader brand and marketing strategies, providing insights on how to win and retain customers effectively. It emphasizes the importance of integrating various aspects of e-commerce to enhance customer engagement and loyalty, making it a valuable guide for businesses looking to optimize their online presence and marketing efforts.