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This text continues to dominate the field of International Marketing. Its long standing tradition as the market leader is strengthened in this edition with an increase in coverage of technology¿s impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.
Nákup knihy
European International Marketing Business Edition, Philip R. Cateora, Pervez N. Ghauri
- Jazyk
- Rok vydání
- 1998
- product-detail.submit-box.info.binding
- (pevná),
- Stav knihy
- Poškozená
- Cena
- 87 Kč
Doručení
Platební metody
Tady nám chybí tvá recenze.
- Titul
- European International Marketing Business Edition
- Jazyk
- anglicky
- Vydavatel
- Richard d Irwin
- Rok vydání
- 1998
- Vazba
- pevná
- Počet stran
- 704
- ISBN10
- 0256236542
- ISBN13
- 9780256236545
- Série
- Hodnocení
- 3,85 z 5
- Anotace
- This text continues to dominate the field of International Marketing. Its long standing tradition as the market leader is strengthened in this edition with an increase in coverage of technology¿s impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.