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Effective marketing

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This handbook discusses how to market products and services effectively when starting and running your own business. It features practical text and advice with at-a-glance tip boxes, real-life case studies, questionnaires and checklists. The appendices offer country-specific information.

Nákup knihy

Effective marketing, Peter Hingston

Jazyk
Rok vydání
2001
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Titul
Effective marketing
Jazyk
anglicky
Rok vydání
2001
Vazba
pevná
Počet stran
192
ISBN10
0751314129
ISBN13
9780751314120
Série
Anotace
This handbook discusses how to market products and services effectively when starting and running your own business. It features practical text and advice with at-a-glance tip boxes, real-life case studies, questionnaires and checklists. The appendices offer country-specific information.