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Content Analysis

An Introduction to Its Methodology

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Since the publication of the first edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation: specifically, the ongoing information revolution. Today, content analysis has become an efficient alternative to public opinion research a method of tracking markets, political leanings, and emerging ideas, a way to settle legal disputes, and an approach to explore individual human minds.

Vydání

Nákup knihy

Content Analysis, Klaus Krippendorff

Jazyk
Rok vydání
1980
Vazba
(měkká),
Stav knihy
Dobrá
Cena
269 Kč

Doručení

Platební metody

Nikdo zatím neohodnotil.

Titul
Content Analysis
Podtitul
An Introduction to Its Methodology
Jazyk
anglicky
Rok vydání
1980
Vazba
měkká
ISBN10
0803914970
ISBN13
9780803914971
Série
Anotace
Since the publication of the first edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation: specifically, the ongoing information revolution. Today, content analysis has become an efficient alternative to public opinion research a method of tracking markets, political leanings, and emerging ideas, a way to settle legal disputes, and an approach to explore individual human minds.