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Featuring a collection of international case studies, this resource enhances understanding of tourism management through in-depth profiles of various companies and insights into different management functions. It serves as a valuable companion for both tutors and students, making it suitable for all tourism courses and addressing key issues within the field.
Nákup knihy
International Cases in Tourism Management, Susan Horner, John Swarbrooke
- Jazyk
- Rok vydání
- 2003
- Vazba
- (měkká),
- Stav knihy
- Velmi dobrá
- Cena
- 129 Kč
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- Titul
- International Cases in Tourism Management
- Jazyk
- anglicky
- Autoři
- Susan Horner, John Swarbrooke
- Vydavatel
- CRC Press
- Rok vydání
- 2003
- Vazba
- měkká
- Počet stran
- 410
- ISBN10
- 0750655143
- ISBN13
- 9780750655149
- Série
- Kategorie
- Štítky
- Byznys, Cestování, Asie, Průmysl, Kazuistiky, Zodpovědnost, Cestovní ruch
- Anotace
- Featuring a collection of international case studies, this resource enhances understanding of tourism management through in-depth profiles of various companies and insights into different management functions. It serves as a valuable companion for both tutors and students, making it suitable for all tourism courses and addressing key issues within the field.