John Fiske Knihy

První svazek edice POPs přináší překlad knihy, která odstartovala zájem o populární kulturu. Při svém prvním vydání v roce 1989 se stala klíčovým dílem v oboru kulturních studií, vedle praktičtější knihy Jak číst to, co je populární. Zájem o populární a masovou kulturu se v akademickém prostředí rozvíjel pomalu, přičemž v sedmdesátých a osmdesátých letech se okruh akademiků zabývajících se tímto tématem rozšířil. Kniha Johna Fiskea poskytuje sémioticky podložený výklad populární kultury, chápající ji jako tvůrčí čin i tržní komoditu. Fiske představuje vnímatele jako hravého fanouška a spolutvůrce významů, přičemž nevykládá populární kulturu jako něco povrchního, ale zkoumá složité sociokulturní mechanismy, v nichž funguje. Jeho výklad je argumentačně podložený a přitom čtivý. Český překlad vychází z druhého vydání z roku 2011, obohaceného o předmluvu Henryho Jenkinse a dialog s novějšími představiteli studia populární kultury. Text je rozdělen do kapitol, které pokrývají různé aspekty populární kultury, a uzavírá ho kontextualizační doslov překladatele. Tento překlad má ambici stát se klíčovým dílem, které přivedlo populární kulturu do akademického diskurzu.

The book offers tools and techniques for viewers to critically analyze television programs and the cultural context behind them. It empowers readers to delve deeper into media content, fostering a greater understanding of the societal influences that shape television. By engaging with the material, anyone with a TV can gain insights into both the programming and the broader cultural narratives it reflects.

Television is unique in its ability to produce so much pleasure for such a wide variety of people. This book looks at television's role as an agent of popular culture, and goes on to consider the relationship between this cultural dimension and television's status as a commodity of the cultural industries that are deeply inscribed with capitalism.

The second edition of this widely used introductory textbook updates the work to take accounts of developments in the last few years. John Fiske's study equips the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them. The reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes.

Focusing on the early history of the New England colonies, this nonfiction narrative by John Fiske explores the settlement by English Puritans and Pilgrims in the 17th century. It highlights their motivations, struggles, and societal systems, providing a thorough account of the cultural, religious, and political foundations that shaped the region. Fiske also examines the interactions with Native American communities, offering a nuanced perspective on early American history and reflecting his broader interest in American ideals and identity.

Designed as a companion to Understanding Popular Culture, Reading the Popular is a series of readings about today's cultural phenomena. The book highlights the conflicting responses popular culture can evoke.

Exploring the historical significance of tobacco and alcohol, this classical work delves into the societal perceptions surrounding smoking and drinking. The text emphasizes the evolving attitudes toward these substances, highlighting their roles in culture and lifestyle. To ensure its legacy, Alpha Editions has meticulously reformatted and retyped the book, presenting it in a modern format that enhances readability while preserving its original insights for current and future audiences.

Delving into the complexities of the American Revolution, this comprehensive account explores the political, social, and military aspects that shaped the conflict. It highlights key figures, pivotal battles, and the ideological underpinnings of the struggle for independence. The narrative not only recounts historical events but also examines the impact of the revolution on American society and its legacy in shaping modern democracy. Rich in detail and analysis, this work serves as an essential resource for understanding this transformative period in history.

The book explores the advancements in the study of the mind during the nineteenth century, highlighting the contributions of figures like John Fiske, Professor Sully, and Dr. Maudsley. It delves into the significance of childhood development, the statistical analysis of twins by Mr. Galton, and the impact of civilization on sensory perception, particularly sight. Additionally, it hints at future research into the unconscious mind, paralleling the exploration capabilities of the X-ray. The discussions emphasize the foundational role of memory and common sense in mental processes.