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Richard Storry

    Richard Storry byl uznávaným profesorem japonských studií na Oxfordské univerzitě a ředitelem Centra pro Dálný východ v St Antony's College. Jeho rozsáhlé akademické bádání se zaměřovalo na japonskou historii, kde zanechal nesmazatelnou stopu. Jako člen redakční rady časopisu History Today často přispíval svými odbornými znalostmi. Jeho práce čtenářům nabízí hluboký vhled do složitosti japonské historie a kultury.

    A History of Modern Japan
    Why People (Don't) Buy
    The Way of the Samurai
    • 2015

      Why People (Don't) Buy

      • 223 stránek
      • 8 hodin čtení
      3,5(16)Ohodnotit

      Full of practical diagrams and maps, as well as international case studies, this book offers a unique and extensively-tested 'GO-STOP Signal Framework', which allows managers to better understand why consumers are not buying their products and what can be done to put this right.

      Why People (Don't) Buy
    • 1990

      The rise, fall, and renaissance of Japan, within the space of less than a hundred years, is one of the most curious and dramatic stories of our time. This history begins by describing the historical background to Japan's emergence as a modern state in the 1860s. It then discusses in detail the stages of Japan's advance as a world power up to the tragedy of the Pacific War. This struggle and its aftermath - the Occupation - are vividly described and analysed. The last chapter, bringing the account up to the 1960s, is a fascinating study of the Japan that came into being following the San Francisco Peace Treaty of 1951.

      A History of Modern Japan
    • 1978

      This intriguing portrait of an alien world captures the varying moods of medieval Japan, the way of the samurai.

      The Way of the Samurai