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Inside the Nudge Unit : how small changes can make a big difference

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Více o knize

Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This book presents the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour.

Parametry

ISBN
9780753556559
Nakladatelství
WH Allen

Kategorie

Varianta knihy

2016

Nákup knihy

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